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Operations 01

Sales & Margin

Where is revenue coming from, what is it worth, and is the margin holding?

Not connected11 measures specifiedstaff-gated

What is blocking this surface

No stage event is recorded anywhere. The pipeline exists as a concept and as free-text status values, not as dated transitions.

The commercial sequence

9 stages
01lead02configurator started03configuration completed04staff validated05site measured06quotation issued07deposit paid08installation09handover
Where a sale becomes booked
A sale becomes BOOKED at deposit received, not at quotation issued. That is the stated intent and it is what makes the conversion metric meaningful.

Measures specified

none computable — not connected
MeasureState
Configurator completion rateNot connected
Qualified-lead conversionNot connected
Lead-to-site-measurement rateNot connected
Quotation turnaround timeNot connected
Quote-to-deposit conversionNot connected
Average sale by product familyNot connected
Discount leakageNot connected
Booked versus forecast final marginNot connected
Revenue by product, material, style and sourceNot connected
Lost-sale reasonNot connected
Leads or quotations with no follow-upNot connected

VisibilityINTERNAL_SELL_PRICE and INTERNAL_MARGIN throughout — this surface is staff-gated in full